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Competitor research

Find the competitor posts and Reels worth studying.

Trendlyst helps marketers, creators, and agencies analyze public Instagram profiles by sorting competitor content, saving profiles, comparing results, and exporting useful research data.

Free core extension · No Instagram password shared

Trendlyst / Instagram research
Trendlyst competitor analysis workflow for Instagram Reels and post performance
  • Sort competitor Reels
  • Compare saved profiles
  • Export top posts
  • Study content patterns

Start with proven content, not guesswork

Instead of scrolling a competitor profile manually, sort the content by views, likes, comments, engagement rate, date, or custom weighted formulas.

  • Find top-performing Reels on a public competitor profile.
  • Identify posts with unusually strong engagement.
  • Use sorted grids to spot repeatable hooks, formats, and posting patterns.

Turn competitor research into reusable data

Trendlyst supports the workflow after discovery, so your research can move into dashboards, CSV exports, saved profile comparisons, or transcript review.

  • Save compatible profile analyses for side-by-side comparison.
  • Export post and Reel metadata for spreadsheet-based audits.
  • Transcribe selected videos when the spoken script or hook matters.

Put it to work

  • Build a content brief from a competitor's highest-viewed Reels.
  • Shortlist creators for influencer campaigns by performance patterns.
  • Compare competitor profiles before planning a new campaign.
  • Export top examples for a client-facing Instagram audit.

Build a complete workflow with our Instagram research features, or compare Instagram research tools before choosing.

Common questions

Can Trendlyst analyze competitor Instagram accounts?

Trendlyst works on supported public Instagram profile pages through your browser session. You are responsible for using the research lawfully and respecting platform and creator rights.

What competitor metrics can I review?

Depending on the page and data Instagram exposes, Trendlyst can help review views, likes, comments, engagement rate, dates, captions, hashtags, and saved profile summaries.

Can I compare multiple competitor profiles?

Yes. Trendlyst can save analyzed profiles locally and compare two to five compatible profiles with the same content type.

A better next idea

Make your next scroll a little more useful.

Start with a profile. Find the posts worth studying. Bring your own point of view.

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